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Zalul in the News: L.A. displays eco efforts to Israeli delegation

March 16, 2008

Our National Projects Director, Sagit Rogenstein, is featured in the Los Angeles Jewish Journal this week after her participation in the Tel Aviv-LA Environmental Exchange this March.

“Israel can’t think in the long run,” added Sagit Rogenstein, national project director of Israel’s leading environmental nonprofit, Zalul. “They see such an investment as an extravagance, an unnecessary investment. We need to change this way of thinking. The [Department of Water and Power] (DWP) calculated that they have saved more money than they put into this project.”

… Rogenstein arrived in Los Angeles on March 2 to address an awakening among American Jews to the environmental threats to Israel. The two were among a group of 18 academics, environmentalists and politicians participating in the Friends of Israel’s Environment exchange program.

The goal of the exchange, which is sponsored by the Tel Aviv-Los Angeles Partnership of The Jewish Federation of Greater Los Angeles, is to share solutions for environmental problems that plague both cities, such as air pollution, wastewater treatment, recycling and planning green spaces.

For decades, environmental education and solutions were on the back burner of Israeli politics, but in the last few years, environmental projects have attracted some national attention in Israel. Recently, Israelis received monetary encouragement to recycle when trash fees were raised, and a clean air bill — something that passed in California 37 years ago — is now working its way through the Knesset.

You can read the full article here.

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